International natural health care brand has recently announced the impending release of a groundbreaking new skin care line aimed directly at the Korean beauty and skin care market. The South Korean skin care market is one of the top ten largest markets in the world, with an estimated annual worth of more than $13 billion USD, on which the new Mannatech Luminovation aims to capitalize.
The introduction of the new US-based skin care range to the South Korean market is at odds with the industry norm, which has seen a flood of Korean-based skin care solutions enter the US market. Target, Sephora, and Urban Outfitters have all begun stocking a wide range of Korean skin care and beauty products in response to increased Western demand.
The Mannatech brand, however, is uniquely aligned with the Korean approach to skin care, which incorporate hanbang, or traditional Korean herbal medicine practices. The Korean skin care market focuses on cosmetic enhancement through the application of natural herbal ingredients such as bamboo extract, green tea, ginseng, and fermentation processes.
Mannatech reflects similar values in their approach to skin care, integrating organic and natural ingredients alongside herbal extractions to promote both inner and outer beauty and health. The chemical and paraben free composition of Mannatech products also aligns with the Korean beauty market, in which parabens are not used due to widespread allergic responses.
Mannatech, based in Texas, are one of the largest natural health and beauty product manufacturers in the United States. Founded in 1994, the Mannatech brand offers health conscious consumers a diverse selection of nutraceutical real-food supplements, integrative health solutions, cosmetic products, and fitness nutrition solutions, all of which are based on organic, holistic health practices.
The Mannatech brand currently provides their products in more than 25 countries around the world, and possesses more than 100 different global patents for the unique and innovative technology they incorporate in their range.
In addition to offering a wide range of completely natural healthcare products and supplements, Mannantech also operate a number of societal impact programs, such as the Mission 5 Million project, which gives back to the community via an anti-malnutrition food program. To date, the Mission 5 Million project has provided malnourished children around the world with more than 122 million individual meals.
All of the products offered by the Mannatech brand, including the new offerings in the Luminnovation line, incorporate clinically proven ingredients derived from natural sources that are backed up by scientific evidence. Mannatech employs a broad spectrum of professional skin are experts, dermatologists, doctors, and clinical scientists to formulate their products guaranteeing a high level of quality and effectiveness.
The Mannatech Luminovation Skin Care Range
The Mannatech Luminovation range, which will be available for pre-order in July, is designed to reflect the axioms of the K-beauty industry- delivering natural, chemical free formulas that balance the pH level of the skin. Most of the products in the new Luminovation line offer a pH level of 5.5, which is identical to the ideal healthy pH range of the epidermis.
Mannatech has incorporated a number of key design elements into the Luminovation range that make it stand out from other skin care products on the market. All of the Luminovation skin care products use plant-based botanical extract ingredients that are isolated using cutting-edge laboratory techniques, and are supported by extensive clinical research.
The Luminovation product line consists of eight different products, all of which are formulated to combat the root cause of cosmetic aging and deliver visibly brighter, more youthful skin. The first product in the Luminovation line is a Multi Action Cleansing Balm, which simultaneously hydrates and cleans the skin while eliminating toxins.
The second offering in the new Luminovation line is an Ultra Mild Cleansing Gel designed specifically for highly sensitive skin, which is followed by a Pure Nature Balancing Toner that alkalizes acidic skin. The line also includes a Hydra Micro Capsule Serum, as well as an Active Hydrating Lotion and Hydra Force Moisturizing Cream.
The Mannatech Luminovation product range contains a sun protection cream in the form of Pure Mild Sun Protector. The last product in the line, the Miracle Sleeping Mask, provides the skin with a rich blend of plant-based phytonutrients during sleeping hours, eliminating wrinkles, fine lines, crow’s feet, and hyperpigmentation.
Mannatech Luminovation Availability
While the Luminovation range is not currently available for purchase, Mannatech announced at the Asia Mannatech Vision Program Event In Seoul that the line would become available for pre-order in July via the Mannatech website.
Final Thoughts On Mannatech Luminovation
Mannatech have incorporated their patented Glyconutrient formula into each of the Luminovation products. Glyconutrients are complex proteins that contain side chains of oligosaccharides, and are able to dramatically enhance skin hydration as well as minimize oxidative stress, speeding up the regeneration process in the dermal matrix and smoothing away fine lines.