Wholesome Sweet is a lineup of healthy snack foods, sweeteners, and natural sugars. Find out everything you need to know about Wholesome today in our review.
What is Wholesome Sweet?
Wholesome, also known as Wholesome Sweeteners or “Wholesome!”, is a food product company that promises to provide safe and flavorful sweeteners sourced from ethical producers. The company was launched in 2001. Today, according to the official website, it’s America’s “leading provider of sustainable, environmentally and ethically responsible, great tasting sweeteners”.
The company is headquartered – appropriately enough – in Sugar Land, Texas, which is part of the Houston metro area. Wholesome specializes in providing Organic, Fair Trade Certified, Non-GMO Verified sugars, syrups, and honeys. Today, they’ve also started selling various snack products.
The company was originally known as Wholesome Sweeteners when it launched back in 2001. In 2015, they rebranded as Wholesome! (yes, with the exclamation mark).
One of the most important accomplishments for Wholesome was when the company pioneered the Fair Trade certification process for sugar and honey in North America. The company followed up by launching America’s first Fair Trade sugar and honey in 2005 and 2008, respectively. Today, the company’s products are Fair Trade and Organic certified.
Let’s take a closer look at the products offered by Wholesome today.
Wholesome Sweet Products
Wholesome separates its products into a wide variety of sweeteners. There are sugar products, for example, as well as non-sugar sweeteners, organic honeys, and more. Here’s a brief overview of each product category:
Organic & Natural Sugars
Wholesome’s Organic & Natural Sugars include a number of different varieties of sugar, sold in convenient packages for the home. You can also buy a variety back to try different types of sugar. Popular products in this category include the Organic Cane Sugar, Organic Coconut Palm Sugar, Organic Light Brown Sugar, Organic Dark Brown Sugar, and Organic Sucanat sweetener. Sucanat stands for Sugar Cane Natural. All sugars in this category are Fair Trade Organic.
Organic Liquid Sweeteners
The Wholesome Organic Liquid Sweeteners include a variety of household products you can easily add to your food, including Organic Pancake Syrup, Organic Raw Honey, Organic Raw Unfiltered Honey, Organic Blue Agave, and Organic Molasses. The Organic Honey is sourced from honeybees that “forage only on the wild jungle’s natural wildflowers, far from any exposure to GMO’s or pollutants”, explains the official website. The jungles are located in Mexico and Brazil.
Zero Calorie Sweeteners
Wholesome’s Zero Calorie Sweeteners include All Natural Zero and Organic Stevia. The stevia is similar to other stevia products: it provides a high, concentrated type of sweetness without the calories. The All Natural Zero, however, is a unique Wholesome calorie free sweetener that uses erythritol to provide a sweet sensation to your tongue. You can use it as a sugar replacement, and it has a glycemic index of zero.
Organic Frosting
Want to enjoy a sweet treat without the guilt? Wholesome has a lineup of organic frostings, including Organic Chocolate Frosting, Organic Vanilla Frosting, and Organic Wild White Strawberry Frosting. The products use a straightforward list of ingredients. The Organic Chocolate Frosting, for example, contains all of the following ingredients:
Organic Palm Oil, Organic Powdered Sugar (Organic Sugar, Organic Tapioca Starch), Organic Invert Sugar Cane Syrup, Organic Cocoa Powder, Natural Flavors, Organic Black Cocoa Powder. Less than 2% of the following: Natural Chocolate Flavor, Unbleached Sunflower Lecithin, Citric Acid, Natural Mixed Tocopherols (Antioxidant), Sea Salt, Natural Vanilla Flavor
Like other Whole products, the Organic Frosting category includes all organic products.
Canadian Products
Whole has a “Canadian Products” category which consists of all company products that can be delivered to Canada. Most of the company’s most popular products are on the list, including their Organic Coconut Palm Sugar, Organic Golden Sugar, and their icings, pancake syrups, and All Natural Zero sweetener.
Wholesome! Organic Candy
Wholesome’s Organic Candy consists of just one product at this time. It’s called Organic Delishfish, and it’s a Fair Trade Organic product that uses ingredients like organic cane sugar, organic tapioca syrup, and organic apple juice to create a gummy-like candy. There’s 150 calories in each serving (1 serving is 7 pieces), along with 30g of sugar and 38g of carbs.
Surf Sweets Candy
The Surf Sweets Candy category includes a number of gummy products, including gummy works, fruity bears, and jelly beans. All of the candies are made from Wholesome’s organic sweeteners and fruit juices. The candies contain no artificial colors or flavors, no corn syrup, no dairy, no soy, and no gluten. They’re vegan and made in the United States. They also provide 100% of your daily recommended value of vitamin C in each serving. Popular Surf Sweets Candy products include the Sour Berry Bears, Gummy Bears, Gummy Worms, Watermelon Rings, and Organic Fruity Bears.
TruJoy Sweets Organic Candy
The TruJoy Sweets Organic Candy is a lineup of candy products like chocolate chews, candy canes, and fruit chews. The products contain a small list of wholly organic ingredients. The Organic Choco Chews, for example, contain organic tapioca syrup, organic dried cane syrup, organic palm oil (sustainably sourced), organic cocoa powder, organic vanilla flavor, organic chocolate liquor, and organic rice extract.
Billington’s Gourmet Sugars
Wholesome has a line of premium sugar products under the brand name Billington’s. These gourmet sugars include Billington’s Dark Brown Molasses Sugar, Billington’s Natural Demerara Sugar, and BIllington’s Natural Light Brown Muscovado Sugar. Whole claims the sugars are “unlike any sugar you will ever taste” and that they’re sourced from sugar cane that’s “unmatched in quality. The Dark Brown Molasses Sugar, for example, is sourced from the island of Mauritius.
Bulk Ingredients
Wholesome sells bulk ingredients, which are just larger versions of the sweeteners, sugars, and powders listed above. The company’s most popular bulk products include its Organic Cane Sugar, Organic Light Brown Sugar, Organic Powdered Sugar, and Natural Turbinado Sugar.
Food Service Products
Wholesome sells a lineup of foodservice products for use in restaurants and the food service industry. The company’s products include Organic Light Corn Syrup, Organic Cane Sugar Packets, Fair Trade Raw Cane Sugar Packets, and Organic Stevia Packets. You can find these products at restaurants across America.
How to Buy Wholesome Products
Wholesome sells its products online through Amazon. You can also find the company’s products at grocery stores – typically, they’re found in health food stores, small grocers, and co-op stores. The company has partnered with distributors like UNFI, Kehe, Azure Standard, and Haddon House, so it recommends checking those retailers.
For most people, however, Amazon is the best source.
What Do Customers Have to Say About Wholesome Sweet?
Wholesome is well-reviewed online by Amazon users, and most of the company’s products have a rating of 4 stars and above. The company’s online Amazon store has received hundreds of reviews, with certain popular products – like the Organic Coconut Palm Sugar – receiving 4.5 stars out of 5 with a total of 600+ customer reviews.
Here are some of the pros and cons we’ve read about Wholesome form its products:
Pros
- Great source of low glycemic index sweeteners
- Perfect for cooking
- Richer smell, taste, and texture than ordinary sugars
- Many customers appreciate the fair trade sourcing and organic ingredients
- Reasonable prices for unique products like coconut sugar that can be difficult to find in stores
Cons
- Not all customers enjoy the flavor or variety of Wholesome products
Should You Buy From Wholesome Sweet?
Wholesome is a Sugar Land, Texas-based company that sells a variety of fair trade, organic, GMO-free sweeteners, sugars, syrups, candies, and snacks. The company’s products are sold on Amazon and in health food stores across the country, where they generally have strong reviews.
For more information about Wholesome, or to buy the company’s products, visit them online today at WholesomeSweet.com.
