The global cosmetics industry has seen a major upheaval in the past century. It consists of six core categories namely skin and sun care products, makeup and colour cosmetics, fragrances, toiletries, grooming products and hair care products.
In a recent study it was revealed that the Unites States is the biggest market for cosmetic products in the world and generates a revenue of around $62 billion dollars (per annum) while employing 63,816 people.
With the advent of the internet, sales have increased as advertising has become more widespread and there is an increased demand for newer and more potent products.
In 2013 $17.3 billion dollars was generated by online shopping portals and mail-order sales alone.
What is Infinite Lash?
Infinite Lash serum is a product intended to provide users with naturally luscious eyelashes.
It is a conditioner which has been created using the patented Oculsana ™ Complex along with a host of other antioxidants, vitamins, minerals and botanicals.
In a recently conducted study it was found that the eyelashes of an average female only grow to 24% of their maximum capability.
This was found to be the case because of factors like environmental pollutants, heavy makeup use, curling.
Thus, Infinite Lash was created to restore the health and vitality of the user’s lashes and brows and make them more resistant to external harmful agents.
Who is the person behind Infinite Lash?
Infinite Lash was created by Tymeka Lawrence, who after having spent several years researching various hair care solutions and products founded her own website which provided information regarding the various nutrients and supplements which promoted hair growth and maintenance.
After careful study she found that it was difficult to locate products which contained safe and effective nutrients.
In 2006 with the help of her partner she founded Brock Beauty which aimed to rectify these problems and provide users with safe and potent products.
She went on to create products like Hairfinity hair care vitamins, Essentious all-in-one hair care solution and Dermera skin vitamins.
How is Infinite Lash different from all the other products out there?
Eyelashes are an extremely sensitive part of our bodies and frequent use of mascaras, eyeliners, curlers can damage and make the hair in this region weak and susceptible to harm.
Studies have shown that Infinite Lash is a completely safe and natural means of nourishing and conditioning one's eyebrows and lashes.
The product is free of any harsh chemical ingredients and contains only natural botanicals, proteins, vitamins which aim at reviving each lash and providing them with a healthier, radiant and lush look. Since it only contains naturally found substances there are no unwanted side effects.
What ingredients does the product contain?
Infinite lash is an enhancing serum which provides conditioning to one's eyelashes. It contains a patented formula called Oculsana ™ along with a host of other ingredients.
The key ingredients include:
Grapeseed stem cell extract: it is known for its anti-oxidative and protective properties. It has been studied and shown to provide protection to the eyelashes, periorbital skin and follicles from external harmful agents like pollution, bacteria.
White Tea: it contains polyphenols which interact and neutralize any free radicals in the body.
Hyaluronic Acid: it provides users with rich and fuller skin by acting as a hydrating agent. The acid locks moisture into the skin helping in reducing signs of aging and fatigue.
Hydrolysed Wheat Protein: it provides volume and thickness to thinning hair. The proteins also add shine and repair any damage that may have been caused due to negligence.
What is the correct way to apply it?
The product is intended to be applied on dry and undamaged skin along the lash line. It should be used twice a day for the first 4 weeks and then nightly after that.
The serum should be carefully applied and any excess product should carefully spread over one's eyelashes.
Other important recommendations include:
- The serum should be allowed to dry completely before using any makeup.
- For optimal results all cosmetic & makeup products should be removed thoroughly before applying the serum at night.
- The product should be used daily for long lasting results.
- Each tube of Infinite Lash can be made to last up to 3 months if used according to the given recommendations.
Lastly, if any irritation or rashes are observed the product should be discontinued and a specialist should be seen before resuming serum application.
Infinite Lash Product Review Summary
The product contains a variety of highly potent ingredients. Using various surveys online a majority of the customers claim that they saw visible improvement in their lashes within the first month of use.
However this is not indicative of how it will work for everybody and each user may experience different results.
The reviews towards Infinite Lash have been generally warm and favourable, and using a weighted average of 33 reviews it received an overall rating of 4/5 stars on Amazon.com.
Satisfied customers like Dewanda Blye claim that the product helped her eyelashes grow tremendously by using it twice a day for the first six weeks and then once a day.
Similarly, Priya Mirajkar said that she saw a visible increase in the length of her eyelashes in the first 4 weeks of using the product.
However, there were some complaints from some customers like Nancy Wick who said that even though the length of her lashes increased, she did not see any visible increase in their thickness.
The easiest and most convenient way to purchase the product is to place an order online at http://www.infinitelash.com/ca/en/shop/. A 3 month supply of the serum can be purchased for $59 while a six month supply can obtained for a discounted price of $99. Payments can be made using MasterCard, Visa, AMEX, Discover.
Brock Beauty values its customers and any unsatisfied users can return their product within 30 days of purchase.
