Today's health industry is one that is not only concerned with fruits and vegetables, but also a number of vitamins, supplements, and other products that are designed to give the consumer everything they need in their busy daily lives. No longer are these products relegated to esoteric shops frequented only by the die hard health freaks, now they are increasingly being seen as alternatives to traditional products, and health drinks are more often than not seen in fridges and on shelves next to more typical offerings in places like convenience stores and gas stations.
This market is driven by the consumer's desire for products that take their health into consideration, and Vithit has established itself as the ideal candidate to meet those needs. Aiming to provide its customers with a refreshing beverage that provides useful quantities of numerous vitamins, without sacrificing its health benefits to massive amounts of sugar or calories, Vithit is becoming a popular choice among health conscious consumers.
What is Vithit?
Founded and produced in Ireland, Vithit is the creation of Gary Lavin, who was joined by Ian O'Rourke in 2007. Their mission was to address the market's need for a vitamin fortified beverage that allows consumers to get their much needed, and often neglected, nutrients in a convenient form.
While there are a number of products that aim to do the same thing, Vithit has further innovated its goals by further decreasing calories. Many health beverages and sports drinks are often crammed full of sugar, which often defeats the purpose of being a health drink.
Vithit's first goal in establishing its products, was to make their drinks taste good without compromising by adding unnecessary amounts of sugar, jacking up the caloric content. Their products contain %100 of the daily recommended intake of 8 vitamins, as well as various other ingredients that provide a number of health benefits. Vithit's recipe for prosperity has proven successful, and they are now exported to 8 countries worldwide.
Products
Vithit offers a range of drinks that are all designed to give the consumer a massive kick of essential vitamins and nutrients, while all coming in at 35 calories or less.
-Detox: This popular product is a mixture of spring water, vitamins, and mandarin and mango juice. It contains the equivalent of three cups of green tea extract, a well researched antioxidant promoted across the health community for its powerfully beneficial effects.
-Boost: Vithit developed Boost as an answer to energy drinks and products aiming to give the drinker stimulation in the convenience of a can or bottle. While a number of other drinks do so by jacking up caffeine in the product, Vithit aimed to offer a healthy alternative. Boost is flavored with various berries, and blended with Rooibos tea, a potent antioxidant. It includes Ginseng, which is one of the most popular, naturally stimulating energizer that has been used for thousands of years.
-Lean & Green: Lightly flavored with apple juice, and rich with Yerba Mate tea, this product was designed to deliver the maximum amount of antioxidants. With Mate tea being three times more powerful than green tea, Lean & Green will give the drinker protective effects against a number of conditions that arise out of the presence of free radicals in the body.
-Revive: This is a blend of citrus fruits, white tea, water, ginseng, and their unique blend of vitamins, Revive was designed for those who wanted to kickstart their day without the unnecessary and unhealthy amounts of sugar found in other drinks.
-Immunitea: A Ceylon tea based beverage, Immunitea is flavored with dragonfruit and yuzu fruit. Vithit has specially fortified this drink with Zinc and Vitamin C, as well as Ceylon tea for another strong antioxidant that will help protect the health of their customers from the daily grind of life.
-Vitalitea: Pineapple and coconut blended together with matcha tea and essential amino acids give Vitalitea a uniquely delicious flavor that will help you recover and replenish after a long day or workout.
These teas are Vithit's answer to sugary and unhealthy drinks like iced tea, while their sparkling line target those who crave the refreshing carbonation of more traditional drinks, without the massive doses of sugar and calories. Combining a light flavor with sparkling texture, these products retain the theme of %100 of the recommended daily intake of Vithit's other products, with an emphasis on refreshing, light flavor.
-Essential: With Rooibos tea, strawberry, mint, and elderflower, Essential is a flavor that is more reminiscent of a heavily sugared juice, or cider. Essential retains the taste, but drops the calories.
-Zestea: Vithit has captured the unique zest of lime and ginger, and blended it with green tea for a sparkling pick me up in its Zestea.
-Vital: Vital is a tropical revitalization for those who need it most. Coconut, lime, and mango juices splashed into white tea offer all the benefits of those ingredients without the calorie heavy accompaniment expected from such flavors.
Vithit Nutrition
While Vithit offers an extensive range of flavors across two unique lines, each of them have something in common: %100 of the recommended daily intake of 7 essential vitamins that are often neglected in today's busy life. Each of these 7 vitamins are available, in their full RDI dosage in every one of Vithit's products, with added herbs and natural ingredients unique to each of their drinks.
–Folic Acid: Aids in a healthy cardiovascular system.
-Vitamin B12: Beneficial for the nervous system, and provides a boost of energy.
–Biotin: Good for converting glucose to energy, and mentally calms the consumer.
–Niacin: Aids in the transformation of carbohydrates to energy, and promotes a healthy metabolism.
-Vitamin B5: Boosts energy production.
-Vitamin C: Helps to protect the body at the cellular level.
-Vitamin B1: Beneficial in stimulating energy and reducing fatigue.
Vithit Final Thoughts
In a market oversaturated by sports drinks and health products that claim to benefit the drinker, many of these products are full of sugar, and often void of any real vitamins. Vithit was designed from the ground up to provide a full, refreshing flavor, a massive dose of essential vitamins, while not compromising on sugar and calories. For those who are looking for vitamins without the downfalls that come from many of these products, Vithit is changing the game of convenient health.
Are you kidding? This drink is full of synthetic chemicals costing pennies. It’s sweetened by a chemical that is know to cause cancer in rats and ADHT in children but hey they shout from the hilltops that it’s ‘low in sugar’. At least sugar is natural. The first ingredients is water. The only nod to fruit in one drink in particular is apple purée which is the second ingredient at 7.9%. So the rest is rubbish. Synthetic vitamins are a con. This drink is a con. To call it a ‘health drink’ is a downright lie. Why is the government complicit in this charade to charade? Was this article written by the company? It was gushing in the extreme. Still I guess if this comment ever is displayed we will know.