In recent years, the love for coffee has grown exponentially. And with this increase in the coffee trend, people are finding that different brewing methods, made from different roasts and blends, create extremely different coffee experiences.
As more and more people start learning about coffee and embracing their preferred methods, one method seems to stand out: Cold Brew. Even though cold brew is considered one of the easiest ways to make a deliciously smooth cup of coffee, the experts would say that this brewing method is more complex than it seems.
Hatch is a coffee company that has dedicated itself to creating superior coffee roasts and blends for those who love cold brew coffee. By keeping a staunch focus on quality, Hatch has quickly become a go-to source for those who can’t live without their cold brew.
About Hatch Crafted
Even though cold brew is often thought of as one of the most simplistic ways for making coffee, when it’s done wrong, it’s awful. Every cold brew expert knows that there are many variants that go into creating the perfect cold brew.
Unfortunately, not everyone is expert, though that shouldn’t exclude them from getting a delicious cup of vibrant and smooth cold brew. Hatch is making it easier for even beginners to make the perfect cold brew. Offering a range of expertly roasted coffee blends, Hatch is also a source for those who want to learn about this brewing method.
Hatch has grown over the years, becoming the go-to source for learning about cold brews. Not only does the company offer its own handcrafted pre-made brews, but it also provides beans and the tools for those who want to expand their understanding of the process. The reason Hatch has become such a leader in the industry is because the company jealously guards its production process.
The entire essence of coffee can change if the beans aren’t of the highest quality. Unfortunately, because so many companies don’t source responsibly, the quality of most beans can’t be guaranteed. This is why Hatch goes above and beyond to make sure it sources from the best suppliers and oversees every step of the production process.
The Difference in Hatch Crafted Process
One of the refreshing things about Hatch Crafted is that the company recognizes it is different than other companies in the industry. Because Hatch is so self-aware, it is better able to vocalize to its customers why it is able to offer superior products to make superior brews.
The biggest difference between Hatch and the competition is the quality of the company’s beans. All great cups of coffee start with a source and if the beans aren’t of the highest quality, the cup is ruined. Hatch believes in being ethically responsible, which is why it uses only organic, fair trade coffee beans for its blends. Not only are these beans of the highest quality, but Hatch also works closely with its sources, using only single-lot farmers with the best reputations.
The second step in the Hatch brewing process is the roasting of its beans. All Hatch beans are roasted in small batches, allowing the company to have complete control over the quality of each batch. Hatch uses a low-emission roaster, which draws out the more unique flavors found in the company’s beans.
Another way Hatch is different is that it doesn’t rush its process, allowing the beans to mature for several days before grinding them. This rest period allows the beans to reach their peak maturity level.
Hatch is all about the brewing process. After the beans go through the extensive process described above, they are ground and immediately brewed. By brewing the beans as soon as their ground, Hatch protects the varying notes found in each bean, which will make for a better experience for customers.
Hatch brews its coffee in small batches at extremely cold temperatures, unlike other companies that do theirs at room temperature. This is another step taken to assure customers get the flavor they expect from Hatch beans.
Each small batch of Hatch coffee is brewed for a minimum of 20 hours, giving the brew time to release all its flavor. And through this process, workers at Hatch are constantly checking the purity of the brew, ensuring it’s of the highest quality.
Finally, the Hatch process ends with a double filtration process. By filtering the cold brew twice, Hatch makes sure its concentrate is smoother and completely free of any bitterness.
The end result is a sweet brew that offers users all the subtle notes that have been captured in the beans. To protect this flavor, Hatch bottles its brews as soon as the filtration is finished, sealing in the amazingly fresh taste so it can be shared with customers.
Products Sold by Hatch Crafted
Because Hatch requires its brew concentrates to stay chilled, customers can only purchase them at select retail locations. These locations can be found on the Hatch website (HatchCrafted.com).
For those who want to experience the amazing flavor of Hatch blends at home, the company does sell its beans on its website, shipping them across the country. Each blend comes with a detailed description of the flavor and source of the beans, allowing customers to pick exactly the right one for their palate.
