INVIA – Science-Backed Mental Performance Boost Energy Drink?

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INVIA is a health supplement that promises to boost your mental performance. Find out how INVIA works today in our review.

What Is INVIA?

INVIA is a cognitive health supplement created by a clinical neuropsychologist named Dr. Robert Paul (a professor and founder of the company).

Dr. Paul claims to have created “the most effective combination of research-based ingredients” to bring INVIA to life. Additionally, the formula has been validated in two double-blind, placebo-controlled trials – something that’s surprisingly rare in the nootropics world.

Overall, INVIA promises to deliver “ingredients and nutrients that add to your performance and quality of life without sacrifice”. You take it daily – or whenever you need a cognitive boost – simply by mixing the powder with water.

If you haven’t heard of INVIA before, then that’s okay: it’s the rebranded version of Nawgan. They switched names in August 2016, after being acquired by another company in December 2015.

How Does INVIA Work?

INVIA promises to deliver enhanced brain power and mental performance. It specifically claims to activate the brain’s frontal cortex, which is the region behind the forehead where the most complex mental activities take place.

Some of the key ingredients in the formula include:

  • Cognizin: Cognizin is a citicoline formula that combines choline with cytidine. Choline can be found in many foods we eat, but Cognizin is a specially-formulated version of choline created by an independent lab. Each stick of INVIA contains 250mg of Cognizin citicoline.
  • Ornithine: Ornithine is an amino acid. It stimulates the breakdown of carbs, proteins, and fats. Ornithine and caffeine is a common “stack” that’s been proven to boost energy while minimizing the harsh side effects of caffeine (like jitters and anxiety).
  • Caffeine: INVIA contains 100mg of caffeine, which is about the same amount of caffeine as the average cup of coffee. Caffeine is one of the most proven nootropics in the world. Obviously, it’s also one of the most popular nootropics in the world. Caffeine is often added to nootropics formulas to enhance mental alertness.
  • Vitamin E: Vitamin E has antioxidant properties, and antioxidants have valuable benefits all throughout your body. In terms of cognitive health, antioxidants have been proven to relieve oxidative stress, a factor that can wreak havoc on your brain function.

INVIA Ingredients

INVIA contains all of the following ingredients:

  • 250mg of Cognizin citicoline
  • Ornithine (unlisted dosage)
  • 100mg of Caffeine
  • Vitamins E, B6 and B12

INVIA Pricing

INVIA comes with an awkward pricing policy: all purchases come with mandatory membership in the autoship subscription, which means you’ll automatically receive repeat orders of INVIA every month whether you want them or not. Fortunately, you can cancel this autoship program after your initial purchase, although it’s still an annoyance. Here’s how pricing breaks down:

  • Standard (30 Sticks): $49.95
  • Featured (60 Sticks): $89.95
  • Preferred (120 Sticks): $149.95

Flavor options include Lemon Tea, Mixed Berry, or a Variety Pack.

Who Makes INVIA?

INVIA is made by a company that does business under the name Memory Sciences. In August 2016, the company rebranded from Nawgan to INVIA. Nawgan was originally launched in 2009 by neuropsychologist Dr. Robert Paul.

In 2015, Memory Sciences acquired the company, then quickly moved to rebrand the health supplement.

Nawgan had a consumer base among college students and sat on shelves next to energy drinks. INVIA, however, is targeting 25 to 35 year old busy, professionally-oriented adults.

INVIA is based in New Berlin, Wisconsin. You can get in touch with the company by phone at (800) 501-2709 or by email form here.

INVIA Review Summary

INVIA is a nootropic supplement that comes in powdered stick packages. You rip open each stick, pour it into a beverage of your choice, then drink it daily to support your cognitive health.

INVIA – which was originally known as Nawgan – contains proven cognition boosters like caffeine, ornithine, choline, and B vitamins.

If you’re interested in the world of nootropics, and want to get started with something lightweight and easy, then INVIA may be the right choice for you.

However, the awkward, subscription-based pricing policy – which forces you to sign up to receive a minimum of 30 sticks per month – may force out consumers who just want to order a few days of the formula at a time.

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